The pawfect ecommerce solution.

The Requirement

Vetafarm, an Australian-based B2B pet food manufacturing company, aims to enhance the quality of life of animals through its unique offering.

As a vertically integrated business, Vetafarm grows its produce at a local farm and produces its own pet food and supplements. To allow pet stores and other businesses to order online, Vetafarm sought a sleek B2B ecommerce website and online ordering platform that would showcase their range of products and family of brands.

The Solution

To future-proof Vetafarm's business, Bright Labs created a beautifully designed, B2B ecommerce website that seamlessly integrates with its ERP.

This integration enables:

• Quoting and ordering
• Real-time inventory updates
• Order management
• Accounts and credit management
• Customer returns and shipping management

Customers can also use the site to quickly locate Vetafarm products in stores near them, while B2B customers can make online orders in minutes after logging in.

The Outcome

Vetafarm's new website is a testament to the brand's commitment to quality and innovation. Its user-friendly design and full range of products demonstrate Vetafarm's unique offering.

Integration with SPNet simplifies backend processes, and since its launch in late 2021, the site has enjoyed a significant surge in traffic and orders, contributing to Vetafarm's continued success.