A digital pathway into medicine.
Digital strategy
UI/UX design
Customer journeys
Content management
Infrastructure and hosting
Search engine optimisation
The Brief
The Leaders in Indigenous Medical Education (LIME) Network is an organisation dedicated to ensuring the quality of medical education for indigenous students and helping them find a pathway into medical professions.
Their website needed to help them achieve those goals by presenting key information in a dynamic way and providing guidance to visitors who want to start a career in medicine.
The Solution
We created a gorgeous, interactive website featuring several videos telling the stories of indigenous studies who successfully started careers in medicine.
Through smart UX design visitors to the site are encouraged to use a custom tool provides tailored training and education suggestions, based on the visitors level of qualification. This intuitive tool suggests a pathway into medicine, making it easier for aspiring indigenous doctors to find the way forward.
The site also encourages members to join the network, and features design elements with curved organic components and indigenous art staying faithful to the aesthetic and creative brief.
The Outcome
The finished site is the perfect platform for showcasing the LIME Network's vision and objectives. Its pathways into medicine functionality is the ideal, open access tool to help aspiring Indigenous medical professionals find the way forward in their studies.