Branding.

By taking a strategic approach, we uncover insights that target your audience and define your story. If there are multiple products or services, we consider how best to market them across channels and whether they need to be aligned or differentiated.

While branding involves designing a logo and associated promotional materials to communicate your company identity, it also involves honing your tone of voice and messaging. We believe that the best results are achieved through a balanced approach that gives sufficient attention to each stage of the process.

Brand Strategy The long-term plan for the development of your brand in order to achieve your goals.	Brand Design Your company name, logo, design, and the aesthetic elements (or codes) to create a distinctive identity.	Messaging and Language Developing a tone of voice and visual communication design style, adding character and substance to your visual elements.
Marketing Collateral Any creative material pertaining to your brand including the logo, website, business cards, brochures, and more.	Systems and Guidelines Rules that govern the use and overall composition of a company's brand.	Campaign Creative Extending your brand strategically via campaigns to achieve short term (sales goals) and long term (brand building) goals.